Business Development Specialist

Key Responsibilities Ability to develop a strong enough understanding of Microserve’ s solutions, services and value proposition to effectively present them to prospective clients Position and market Microserve’ s full range of IT solutions and services to prospective clients Prospect, pre-qualify, and nurture potential leads leveraging various sales and marketing tools and tactics Maintain accurate records within our CRM Research markets, identify key targets, and generate interest within prospective clients   Hand off sales qualified leads and opportunities to the Microserve sales team and work together collaboratively towards a successful close Develop and maintain an effective system for lead tracking and nurturing Closely monitor and report on performance in relation to KPIs and develop strategies to improve results, including sales conversion rate Follow up on inbound leads and client inquiries Collaborate with the rest of the marketing team to identify the right contacts for various marketing campaigns based on target firmographics and strategic industry segments Requirements   Minimum 1 year experience in a B2B outbound sales or business development role Relevant post-secondary education is an asset Excellent organizational skills and attention to detail   Strong written and verbal communication skills, including phone and listening skills Experience working in the IT industry is desirable; IT acumen is a must! Strong computer skills including Microsoft Office Suite Experience with CRM tools Ability to take initiative and be professional with customer interaction Persistent but not annoying to client; ability to find the right balance Organized and able to prepare and present tracking reports Ability to prioritize and maintain lead follow ups throughout the sales cycle   Ability to effectively multitask, prioritize and work independently   in a self-directed manner Ability to learn quickly in an ever-changing, fast paced environment